The
Tourism Promotions Board (TPB) Philippines, the marketing arm of the Department
of Tourism (DOT), will expand its domestic footprint with the commencement of
the 5th Regional Travel Fair (RTF) in the City of Golden Friendship, Cagayan de Oro.
Supported by the Local Government Units (LGUs) of Northern Mindanao, the RTF aims
to promote and strengthen domestic tourism by encouraging travelers to discover
more of the Philippines year-round.
Around 100participants from different
travel trade sectors, government agencies, and exhibitors, including local travel and tour agencies, hotels, resorts, and
airline operators are expected to be on board at the Limketkai Center from
August 23-24to showcase the best of the Philippines.
The RTF program includes a 2-day
business-to-consumer (B2C) expo wherein exhibitors shall offer exclusive and
affordable tour packages that will ultimately increase the volume of domestic travelers
around the country. Additionally, a half-day travel exchange (TRAVEX) table-top the session will take place for participating buyers and sellers to generate direct
sales and business leads, meet new partners and renew deals.
Through the event, the TPB will highlight
how domestic visitors play a significant role in the entire Philippine tourism
industry. The domestic tourism expenditure, or the amount of money that local
visitors have spent inside the country for a domestic trip, is at ₱3.2 Trillion
in 2018, representing 24.9% of the household final consumption expenditure
(HFCE), according to the latest data from DOT.
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