Lunes, Oktubre 26, 2020

Allianz is the World’s #1 Insurance Brand in Interbrand’s Best Global Brands Ranking for 2020

  
Allianz is the World’s #1 Insurance Brand in Interbrand’s Best Global Brands Ranking for 2020

Allianz is the world’s #1 insurance brand for the second consecutive year, according to Interbrand’s Best Global Brands Ranking. 

Allianz, together with the Philippine National Bank, operates Allianz PNB Life, one of the country’s top health and life insurance providers. Interbrand annually publishes the Best Global Brands Report, which identifies the world’s 100 most valuable brands. It's brand valuation method was the first to receive ISO 10668 certification.
“We are proud to have once again been recognized as the Number 1 insurance brand globally. Across all industries, we improved to 39 from 42 last year. This achievement is a confirmation of the relevance and value of our insurance solutions and our uncompromising focus towards customer-centricity. At Allianz PNB Life, we will remain steadfast in our vision of securing the future of Filipino families by protecting their health and financial well-being.” ~Allianz PNB Life President and CEO Alexander Grenz
Allianz, together with the Philippine National Bank, operates Allianz PNB Life, one of the country’s top health and life insurance providers.

To qualify for the Interbrand Best Global Brands Ranking, brands must be publicly listed and have a global presence. They are then evaluated following the economic profit that can be allocated to branded sales, the role of the brand, i.e. the extent to which the brand influences the buying decision, and finally the brand’s strength, which is established over 10 different internal and external factors of brand performance.
“Our focus on resilience, integrity, and customer centricity is paying off. Allianz has once again been recognized as the number 1 insurance brand globally, which is fantastic news and confirms that we are on the right track.” ~Oliver B├Ąte, Chief Executive Officer of Allianz SE
Across all brands from different industries, Allianz ranked 39th among 100 companies that included Apple, Amazon, Microsoft, Google, and Samsung in the top five. Allianz was followed by Tesla, Netflix, and Ford in the ranking.

For the complete Top 100 ranking and report with a comprehensive analysis of growth, sector, and industry trends, visit www.interbrand.com/best-global-brands/.






About Allianz PNB Life
Allianz PNB Life began its operations in 2001 and is among the major life insurers in the Philippines. Worldwide, Allianz is also considered the most sustainable insurer from 2017 to 2019 according to the Dow Jones Sustainability Index. We are a leading provider of Variable Life products, complemented by a full line of Life protection offerings for individuals and institutions. All our products and services are designed to meet the lifetime financial planning, wealth accumulation, and well-being aspirations of every Filipino Family.

Allianz PNB Life’s main headquarters is in Makati City, the country’s main business district, with eleven business centres strategically located in key cities across the archipelago. It has the support of over 220 employees and more than 1000 financial advisors to serve our dear policyholders and deliver great customer service experiences.





Sabado, Oktubre 24, 2020

Hanabishi Launches Lazada Flagship Store This Oct. 24, Offers Discounts on Its Appliances on Opening Day

  
Hanabishi Launches Lazada Flagship Store This Oct. 24,  Offers Discounts on Its Appliances on Opening Day

Hanabishi Appliances will open its first flagship store in top online shopping app Lazada this coming October 24, 2020. To celebrate the launch, it will be treating its customers to a 20% discount on its small appliances and 10% discount on its big appliances.

Apart from the discounts on its appliances on opening day, Hanabishi will also be holding a livestream on October 24 at 6:30 PM.
“Our customers have asked for us to be on the platform, and we want to make it possible for our kapartners at home to have easy access to affordable and high-quality appliances.” ~Julianne Pasumbal, Head of Digital Marketing and Ecommerce of Hanabishi Appliances
Pasumbal said that Hanabishi’s small and big appliances will be available in its Laz-Mall store, including its current top-selling items like the hand mixer, digital microwave, electric oven, coffee maker, and air fryer. 
Many customers are also buying our new products like UVC essentials and air purifiers. Hanabishi is their kapartner not only in their homes but also in their businesses. We want to be accessible to people who need Hanabishi appliances.” ~Julianne Pasumbal, Head of Digital Marketing and Ecommerce of Hanabishi Appliances
Hanabishi experienced a surge in interest in its appliances when the quarantine peri-od started. According to Pasumbal, many people have purchased and used Hanabishi products for their small businesses.

In opening its own Lazada store, Hanabishi furthers its vision for every Filipino to have a Hanabishi product in their home.

You can visit the Hanabishi Flagship Store through the following link: https://www.lazada.com.ph/shop/hanabishi/. Follow its official social media accounts to stay updated on its latest products. 







About Hanabishi:
Spanning more than three decades, Hanabishi has established its reputation as a provider of affordable yet quality home products that last, which paved the way for its tagline “Kapartner from Start to Forever.” Hanabishi Home Appliances are available at leading appliance stores nationwide. For more information about Hanabishi, please visit www.myhanabishi.com/shop/ and like them on Facebook: www.facebook.com/MyHanabishiAppliances/.




Huwebes, Oktubre 15, 2020

Tech Savvy Lucio Tan III Leads Tanduay’s Continued US Market Growth Amid Pandemic, Eyes Europe Distribution in Q4

Tanduay Distillers’ Inc. president and chief operating officer Lucio Tan III, a software engineer, has been aggressive in bringing the Filipino rum to more customers worldwide, making it available not just through traditional marketing and selling but tapping into online channels as well.
 
Even as most businesses are reeling under the effect of the pandemic, Filipino rum maker Tanduay’s growth continues on an upwards trajectory.

Now headed by Lucio Tan III, the third-generation scion to one of the Philippines’ big-gest conglomerates, Tanduay continues to successfully enter new international mar-kets. Most recently, it inked deals with the largest US wines and spirits distributors, Johnson Brothers and General Beverage. 

Tanduay can now be found in Hawaii, Nevada, Wisconsin, Florida, New York, New Jersey, Illinois, California, Tennessee, and Michigan, and in the territory of Guam. It is also available in China and Singapore and will be available in Europe by the end of the year.

A software engineer, Tan’s direction for the 165-year-old Tanduay business is to bring it to more customers worldwide, making it available not just through traditional marketing and selling but tapping into online channels as well.
“Even before the pandemic, we were already working on making Tanduay available through tech-driven channels. Last June, we launched an online selling site for our Filipino customers, shots.ph. In the US, we have partnered with Caskers and Flaviar, and we are also available through the online sites of our distributor-partners.” ~Lucio Tan III, Tanduay Distillers’ Inc. President and Chief Operating Officer, a Software Engineer, a Graduate of Stanford University
Tanduay’s push toward a more visible international presence started in the 2000s. Its more recent initiatives in the US included a partnership with the Golden State Warriors, making it the first Philippine brand to sponsor an NBA team. It had naming rights to the Tanduay Club in the Oracle Arena, and Tanduay Rum can be found at retailers in the Golden State Warriors’ blue and gold “Strength in Numbers” collectible boxes in California. Tanduay currently has its own branded bar at the Chase Center, the Golden State Warriors’ brand-new arena in San Francisco’s Bay District which opened in 2019.

Tanduay also became the official rum of the Barclays Center and the Brooklyn Nets. It has been a Presenting Sponsor of the 40/40 CLUB and an Associate Sponsor of the arena's Brooklyn Show platform. Tanduay also made a foray into entertainment by being one of the sponsors of the Emmy Awards, the first for any Filipino brand.

Tanduay also made a foray into entertainment by being one of the sponsors of the Emmy Awards, the first for any Filipino brand.

The company credits its international partnerships and aggressive marketing efforts for its domination of the international rum category. For three years now, Tanduay has been declared the World’s Number One Rum by Drinks International magazine. It has sold millions of cases worldwide, even outselling more popular international rum brands.
“When we market Tanduay internationally, we are also highlighting the craftsmanship of the Filipino. Tanduay is a product that we can proudly say is Philippine-made—from the sugarcane, it uses to the unique distilling process it undergoes. These are all products of the Filipino’s hard work and ingenuity. We’re combining our traditional practices in rum-making with new ways of marketing our products.” ~Lucio Tan III, Tanduay Distillers’ Inc. President, and Chief Operating Officer, a Software Engineer, a Graduate of Stanford University
Tanduay mainly sources its sugarcane from Bacolod in the Visayas, which is a place known for its long history of sugarcane farming. The island is home to the country’s 100-year-old sugar milling company.

Founded in 1854, Tanduay uses the same distillation process that is employed in its now decommissioned distillery in Manila. A Master Blender, who serves as the guardian of Tanduay’s formulas, checks on the consistency and quality of the rums before they are sent for bottling and packaging.
“We’re combining our traditional practices in rum-making with new ways of marketing our products.” ~Lucio Tan III, Tanduay Distillers’ Inc. President, and Chief Operating Officer, a Software Engineer, a Graduate of Stanford University






About Tanduay 
Tanduay is one of the most-awarded rum brands in the Philippines, receiving various local and international citations. In 2017, it was declared the World’s Number One Rum by Drinks International magazine. Tanduay will hold this title for three consecutive years.

Tanduay started out as a distillery in Hagonoy, Bulacan, a province in the island of Luzon known for its heroes and craftsmen. It changed ownership throughout the decades and has been under the Lucio Tan Group of Companies, Inc., one of the biggest conglomerates in the Philippines.

Even as the years passed, Tanduay has maintained the traditional way of distilling its rums, a practice that started in its Manila distillery. It has likewise consistently maintained its product quality, ensuring that Filipinos and foreigners alike will enjoy the same taste and aroma of a Tanduay product wherever they are in the world.