Huwebes, Abril 2, 2026

SM Coastal Cleanups Go Beyond Trash, Teach Communities to Care



In celebration of World Water Day, SM Supermalls, through its corporate social responsibility arm, SM Cares, organized coastal cleanup activities across six locations with seven participating malls across nationwide, reinforcing its long-term commitment to environmental stewardship and sustainable waste management in its most-loved malls.

This year’s coastal cleanup emphasized enhanced waste segregation education to deepen understanding among volunteers and communities on proper sorting, recycling, and disposal of collected waste. It also underscored that everyday actions—from responsible waste disposal to recycling—play a critical role in protecting marine ecosystems. 

The coastal cleanup activities took place across SM City La Union, SM City Urdaneta Central, SM City Tanza, SM City Daet, SM City Consolacion, SM Seaside City Cebu, and SM J Mall, bringing together communities in a shared effort to protect local coastal environments and divert waste away from the ocean. 

During the cleanups, collected waste was carefully sorted and categorized, allowing participants to see firsthand the types of materials commonly found in coastal areas—from plastic packaging and beverage containers to other discarded items that threaten marine life and coastal habitats. 

By focusing on waste analysis and segregation, raised awareness on the impact of improperly managed waste and encouraged Filipinos to adopt more responsible environmental practices in their daily lives.






These coastal cleanup activities form part of SM Supermalls’ broader environmental sustainability programs, aligned with the SM Green Movement and the company’s Waste-Free Future campaign. 

“Protecting our coastal and marine environments requires a more proactive, end-to-end approach with the cleanups starting with education, deepening awareness, and sustaining collective action. 

“By helping communities understand the importance of proper waste segregation and responsible waste management, we hope to inspire long-term behavioral change that benefits both people and the planet.” ~Engr. Liza Silerio, Vice President for Corporate Compliance and Program Director for Environment and Sustainability of SM Supermalls

The initiative also highlights the spirit of bayanihan, bringing together mall communities, environmental partners, and local stakeholders in a shared effort to care for the environment.

As SM Cares continues to strengthen its sustainability programs throughout the year, the public is encouraged to participate in upcoming environmental initiatives, including World Oceans Day Cleanup Drives in June, International Coastal Cleanup activities in September, and National Environmental Awareness Month initiatives in November.

Through sustained efforts like these, SM Cares continues to empower communities to take part in protecting the environment—all for Filipinos, and all for the planet. 

To learn more about SM Cares’ environmental initiatives and how you can take part in upcoming programs, visit https://www.smsupermalls.com/smcares.














About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.

About SM Cares
As the Corporate Social Responsibility arm of SM Supermalls, SM Cares is focused on enriching the lives of Filipinos through socially-conscious and environmentally-responsible programs meant to Empower Communities into long-lasting, impactful improvement.

SM Introduces Sparklo Reverse Vending Machines to the Philippines for the First Time Ever

SM Supermalls and Sparklo executives formalize their partnership during the official launch of Sparklo’s reverse vending machines in the Philippines, expanding the SM Green Recycling Machine program under the SM Green Movement.


SM Supermalls is strengthening its commitment to environmental sustainability through a new partnership with global cleantech company Sparklo. Expanding the reach of the SM Green Movement and the SM Green Recycling Machine (GRM) program, the partnership aims to make recycling more accessible, convenient, and rewarding for participating customers through SM malls nationwide.

The collaboration introduces Sparklo’s reverse vending machine technology in the Philippines for the first time, providing an innovative way for customers to recycle plastic bottles and cans while visiting SM malls. 

“This initiative further elevates the role our malls play in ensuring a greener future, all for Filipinos. When we help make recycling accessible and rewarding, taking steps to protect the environment for a more sustainable tomorrow becomes as easy as stepping into your most-loved SM Supermall.” ~Steven Tan, SM Supermalls President


Technology for the Environment

The SM Green Recycling Machine program empowers communities by transforming every day mall visits into meaningful acts of environmental responsibility. By providing easily accessible avenues for customers to build the practice of recycling, the initiative helps divert plastic away from landfills while encouraging long-term sustainable habits among mallgoers. All collected plastics are properly processed and recycled, supporting SM Prime Holdings’ commitment to a waste-free future. 

Customers simply place empty PET plastic bottles into the recycling machine, which collects and sorts the bottles for proper recycling while encouraging responsible waste disposal.


SM Supermalls President Steven Tan tests the Sparklo reverse vending machine, underscoring SM’s commitment to empowering communities to build everyday recycling habits.


A Green Movement That Cares

The program is part of the SM Green Movement, the environmental sustainability platform of SM Supermalls that inspires communities to adopt greener lifestyles. 

Under the program’s initial phase, 10 SM Green Recycling Machines have been deployed across selected SM malls nationwide, allowing customers to conveniently recycle PET plastic beverage bottles during their visits. 

Participating locations include SM Mall of Asia, S Maison, SM Southmall, SM Aura, SM North Edsa, SM Megamall, The Podium, SM City San Lazaro, SM Seaside City Cebu and SM Lanang.

The partnership with Sparklo will further scale this effort through the planned rollout of 30 additional recycling machines in more SM Supermalls across the Philippines. 

“By combining innovative recycling technology with community participation, the SM - Sparklo partnership aims to strengthen the country’s recycling ecosystem while promoting responsible waste management practices.” ~Ellen Quilas, Sparklo Country Manager

A customer uses the SM Green Recycling Machine Powered by Sparklo—symbolizing how simple everyday actions can help build a waste‑free future, one recycled bottle at a time.

A recycled‑plastic bin demonstrates how discarded bottles can be transformed into useful community assets—turning waste into purpose and supporting more sustainable habits for all.


Partnership for a Waste-Free Tomorrow

The expanded program also supports SM’s Waste-Free Future campaign, reinforcing the company’s broader commitment to environmental stewardship, plastic waste diversion, and sustainable community engagement. 

Through partnerships, technology, and everyday participation from mall visitors, SM continues to make recycling easier and more accessible—empowering communities to take small actions that contribute to a cleaner and more sustainable future. 














About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.

About SM Cares
As the Corporate Social Responsibility arm of SM Supermalls, SM Cares is focused on enriching the lives of Filipinos through socially-conscious and environmentally-responsible programs meant to Empower Communities into long-lasting, impactful improvement. 

A Feast of Flavors Awaits at SM City Zamboanga



The table is set for something special as a feast of firsts arrives at SM City Zamboanga. Known for its rich Chavacano heritage and a culture where meals are meant to be shared, the city’s love for good food takes center stage with a lineup of dining spots making their first-ever arrival in Zamboanga, bringing exciting new flavors to the peninsula.

At your most loved SM, every visit is made to be savored. True to its reputation as the mall of firsts, SM City Zamboanga continues to grow as the city’s premier lifestyle destination, setting the stage for new culinary discoveries and creating a place where every craving, every gathering, and every bite is all for you.


Opening Bites: A Taste Of What’s To Come

The start of a feast sets the tone, and these specialty cafés set the stage for the spread with something quick, calming, and refreshing before you dive into the rest of the flavors waiting at the table.



  • The Matcha Tokyo 
As an opening note to the city’s evolving palate, The Matcha Tokyo at the third level introduces authentic Japanese matcha, bringing ceremonial-grade blends and mindful cafe rituals that hint at a more refined, global taste experience ahead.



  • Nanyang 
Offering a glimpse into richer regional flavors, Nanyang located at the lower ground level brings the comforting classics of Singaporean and Malaysian cuisine with its kaya toasts and kopi, marking the beginning of a broader Southeast Asian dining presence in the city.


The First Plate: For Your Starters

Once the table begins to fill, the starters follow close behind. These dishes bring the first bold bites of the feast, warming up the appetite before your main spread arrives.



  • Tonala 
Kicking off the spread with vibrant Mexican flavors, Tonala located at the third level brings bold, spice-forward dishes. It introduces a lively cuisine that adds depth and variety to the city’s ever-growing food scene.



  • Bambas by Chef Mick 
Bringing a bold fusion of Asian flavors, Bambas by Chef Mick located at the Second Level, Food Court–introduces thoughtfully crafted dishes shaped by global influences. With its creative approach and distinct flavor profile, it offers a refined and memorable start that hints at the evolving dining scene taking shape in the city.



  • Brique Modern Kitchen 
Blending contemporary techniques with familiar favorites, Brique Modern Kitchen located at the upper ground level delivers versatile, modern dishes that bridge comfort and sophistication, setting the stage for the city’s new dynamic culinary landscape. 


The Main Spread: Serving Your Mains

The feast is now in full swing as the main spread arrives with big plates and even bigger flavors. Bringing globally loved comfort dishes, these spots serve hearty mains made to be shared and enjoyed together.



  • Botejyu 
Serving up authentic Japanese comfort food, Botejyu located at the lower ground level brings its Osaka roots to the city with its signature okonomiyaki, ramen, and donburi that introduce a deeper, more traditional take on Japanese cuisine to Zamboanga.



  • Ettas Cucina + Bar
Bringing a more refined yet social dining experience to the city, Ettas Cucina + Bar located at the upper ground level serves up Italian-inspired dishes alongside its curated bar offering that creates a space for elevated mains and good company to come together.



  • Palm Grill by Chef Miggy 
Rooted in family recipes and Southern Mindanao heritage, soon-to-open Palm Grill located at the third level brings deeply authentic flavors shaped by the homecooked dishes of Chef Miggy’s upbringing. Led by the first Mindanaoan chef to earn Michelin recognition, it offers a meaningful and elevated take on regional cuisine, bringing Zamboanga’s rich culinary identity to the forefront of the table.


Sweet Endings: A Room For More

No feast is complete without something sweet, and at SM City Zamboanga , even the final course is just the beginning. Soon-to-open dining spots will bring even more to the table, from Maurizious Gelato’s rich, handcrafted flavors to new experiences like Yappari Steak and Tong Yang, bringing even more dishes to enjoy together.


Let your next great bite be the perfect excuse to call people up and gather, only here at your most-loved mall, SM Supermalls. Where every feast is All For You.

Don’t forget to like and follow @smsupermalls on social media or visit www.smsupermalls.com for the latest updates and events!















About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.

Pursuit of a more biker-inclusive SM yields Record-breaking 36 wins from DOTr, Mobility Awards



When the pandemic put the country in a standstill, many of the everyday yet vital services Filipinos had access to were revoked—one of which was transportation.
 
The absence of public transportation due to social distancing effectively limited every household's capability to commute for essentials, and many relied on biking as their lifeline. 
 
Recognizing the urgency in supporting its customers and surrounding communities during the challenges of the pandemic, SM Supermalls strengthened the drive for Active Mobility across all of its malls nationwide. Since then, the mall leader has become a home and advocate for Active Mobility, remaining consistent in forging spaces that not only accommodate, but protect bikers. 
 
Because of this effort, SM has won the trust and confidence of its stakeholders in advocating for sustainable travel, culminating in a record-breaking 34-win citation at the 2025 Mobility awards.
 
"What began as a heartfelt initiative to support bikers during COVID, has now become an integrated bike program spanning every single SM mall in the country. Active Mobility plays a crucial role not just in preserving the environment but in the enrichment of every Filipino. Thus, SM aims to continually foster the culture of biking across its properties by creating beloved places where movement is safe, easy, and inclusive for everyone." ~Joaquin San Agustin, SM Supermalls Executive Vice President for Marketing
 


Active Mobility Advances Through Coaction

Through a collaboration between its Corporate Social Responsibility arm, SM Cares, its mall operations, and biking communities, SM continues to refine itself as a bike-friendly space championing maxed-out Active Mobility, cycling, and inclusive transport.
 
"It started with us setting up parking spots exclusive to bikes to ease access for cyclists picking up essentials in our malls. Then when the volume of cyclists picked up even as the lockdown eased, we knew we had to do more for them." ~Mina Kahn, SM Division Head and Assistant Vice President for Transportation Management



For the mall leader, this meant improving transport access through sustainable means it could easily replicate across its properties nationwide. This involved carving out dedicated spaces equipped with essential tools to safeguard and repair bikes, protecting bikes from scratches with upcycled tires cushioning racks, the introduction of intuitive bike lanes for biker safety, and the promotion of the culture of cycling.

From there, bike-friendly features have become staples even in recent developments and renovations with plans to implement more secure bike parking, install more racks, and clearer cycling lanes around the malls. Cycling groups also found a conducive haven for activities at SM properties. Biking events were regularly encouraged and hosted, with surrounding tenants adjusting operating hours to accommodate cyclists, further promoting biking not just as a mode of transportation but as a lifestyle and sport one could enjoy. 
 



This in turn earned SM a total of 34 accolades at the recent Mobility Awards: One Gold, 11 Silver and 22 bronze for nationwide mall efforts in promoting and protecting cycling as a culture across its properties.




Additionally, the Department of Transportation (DOTr) cited SM's sustainable approach as a demonstration of its leadership, innovation and long-term commitment to making active transport safer and more accessible to Filipinos. Its Pedal Power 2025 program was highlighted for this year's Notable Advocacy Program and the SM Supermalls Sustainable Mobility and Bike-Friendly program received a citation for Notable Development by the Private Sector. 















About SM Supermalls
Celebrating 40 Super Years: A New Era of SM Supermalls, Evolving With You. SM Supermalls, one of Southeast Asia’s largest mall developers with 89 malls in the Philippines, marks four decades of growing with Filipinos and serving as a trusted space where diverse lifestyles and generations connect. As it enters a new era, SM Supermalls continues evolving with you, redefining the malling experience through sustainability, innovation, and a deep commitment to shaping the future of retail and urban life with inclusive, meaningful experiences for all.

About SM Cares 
As the Corporate Social Responsibility arm of SM Supermalls, SM Cares is focused on enriching the lives of Filipinos through socially-conscious and environmentally-responsible programs meant to Empower Communities into long-lasting, impactful improvement. 

SM Megamall Introduces More "First in PH" Brands this 2026



2026 is looking bigger and bolder at SM Megamall as it welcomes another wave of “first in the Philippines” brands—bringing cult favorites from Hong Kong, Seoul, Tokyo, and beyond straight to the heart of the metro.

Long known as a go-to destination for generations of shoppers, SM Megamall is now stepping into a new era by redefining what it means to spend a day out—blending food, fashion, and global experiences all in one place.

“As SM Supermalls continues to evolve, we remain committed to elevating everyday experiences by bringing in exceptional brands guided by our ‘all for you’ promise—where our customers are at the heart of everything we do.” ~Joaquin San Agustin, SM Supermalls Executive Vice President for Marketing


Coming Soon: First-in-PH Brands You’ll Want to Line Up For

Get ready for passport-free dining as three major international names make their Philippine debut at SM Megamall.





From South Korea, Super Matcha (Ground Level, Mega Fashion Hall) is set to open in March 2026, introducing its cult-favorite premium, sugar-free matcha blends. Known for its clean flavors and minimalist aesthetic, it’s the go-to for Seoul’s wellness-loving crowd.




Also arriving in March is Mo-Mo Paradise (3rd Level, Mega Fashion Hall), the gold standard for shabu-shabu and sukiyaki. With its signature broths and expertly sliced meats, it promises an authentic Japanese hotpot experience perfect for gatherings.

In May 2026, Hong Kong’s famous Cheung Hing Kee (Ground Level, Mega A) will bring its legendary pan-fried buns to Manila—introducing food lovers to the art of Sheng Jian Bao, known for its crispy bottoms and juicy fillings.


Now Open: Your Next Obsession Is Here

The global lineup doesn’t stop there. Several new brands have already opened their doors—drawing foodies, collectors, and style enthusiasts alike.





Korea’s leading salad brand Salady (Level 5, Mega Fashion Hall) has officially landed, serving its signature crunchy bowls and flavor-packed sauces that have dominated South Korea’s fast-casual scene.




Hong Kong’s iconic Mak's Noodle (Ground Level, Mega Fashion Hall) is now delighting diners with its world-famous wonton noodles—bringing comfort and heritage flavors to Ortigas.





Retail therapy is getting an upgrade too. Global collectible phenomenon POP MART and Malaysian fashion label Christy Ng, both located at Level 2, Mega Fashion Hall, have opened their first-in-the-Philippines stores—making SM Megamall a must-visit destination for collectors and style seekers.


In 2026, SM Megamall isn’t just adding stores. It’s curating experiences—bringing the world closer, one brand at a time at your most loved mall, SM. 















About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.

Trabaho O Negosyo Launches at SM MOA



What if one day could shape both how you work and how you earn? Trabaho at Negosyo brings employment and entrepreneurship together—redefining the job fair as a career launchpad that connects Filipinos to jobs, mentoring, and skills for what comes next.

Thousands participated as Go Negosyo, in partnership with SM Supermalls, mounted the March 6 Trabaho at Negosyo at SM Mall of Asia—transforming a single day into a career crossroads all for Filipinos. Fully supported by SM Job Fairs and SM for MSMEs, this comprehensive event created vital community opportunities by matching job seekers with employers and providing aspiring entrepreneurs with expert mentorship and clear pathways to success.  

“MSMEs like us contribute to the economy because as we expand, so does our requirements – like manpower, so we are able to contribute through creating jobs.” ~JORGE WIENEKE of Tokyo Tempura


At the heart of the event was a large-scale job fair connecting applicants with employers from key sectors including BPO and IT, manufacturing, construction, real estate, healthcare and medical services, retail, financial services, tourism, hotels and restaurants, and the academe. Just steps away, aspiring entrepreneurs received practical mentoring on how to turn business ideas, side hustles, and small enterprises into sustainable ventures—demonstrating how trabaho and negosyo can grow side by side.

With SM Job Fairs providing the platform and reach, employment opportunities were brought closer to communities—making job access more immediate, practical, and inclusive. Meanwhile, SM for MSMEs highlighted the vital role of micro, small, and medium enterprises not only as businesses, but as job generators and engines of inclusive growth. While many participants were hired on the spot, others left inspired to build enterprises that could create jobs for others.





“Nakakatuwa po, ang bilis. In-expect ko po babalik pa ako. Masaya po ako, hindi na ako tambay! Sa tingin ko po mago-grow po ako sa bago kong work.” ~MA. FLOREBEL QUILILAN, Hired on the Spot by Hi Precision

To further streamline the journey from application to employment, SM Government Service Express enabled participants to process key requirements on-site. Participating agencies included the National Bureau of Investigation (NBI), Social Security System (SSS), Bureau of Internal Revenue (BIR), Philippine Health Insurance Corp. (Philhealth), and the Pag-IBIG Fund—making essential services more accessible in one convenient location. 

“Maganda po na nandito sa ganitong event, kasi we’re not just hiring, but we’re also on the lookout for opportunities for our business with the other businesses here, para po to compliment each other.” ~MELODY ADVIENTO of Clinica Manila 



Trabaho at Negosyo tells a bigger story—today’s job seeker can become tomorrow’s employer. By combining job matching, MSME mentoring, and government services in one space, the initiative reflects a forward-thinking approach to workforce development where employment and entrepreneurship reinforce each other.




Through collaborations like this, SM Supermalls continues to strengthen its commitment to empowering Filipinos—championing both livelihoods and local enterprises, and proving that when trabaho and negosyo move together, communities move forward. 
















About SM Supermalls – Jobs and MSMEs
SM Supermalls—one of Southeast Asia’s largest mall developers and operators with 89 malls nationwide—continues to maximize the MSME and job fair experience by creating opportunities that are relevant, inclusive, and built around what Filipinos need most. As the country’s most preferred and loved retail destination, SM Supermalls brings employment and entrepreneurship closer to communities through accessible job fairs and MSME-focused platforms that connect job seekers to employers and empower local businesses through market access, mentorship, and growth-enabling opportunities.

To learn more, visit msme.smsupermalls.com or email customercare@smsupermalls.com.

ALL FOR REAL: Best New Finds in Metro Manila with SM Supermalls



In life, we want nothing more than REALNESS. We cling to those who show true signs of authenticity; we seek out those who are honest with themselves, and in return, we often do our best to stay true to our own honest selves.

Sincerity is something we can all agree on, because when it comes to the best things in life, nothing beats the real ones.

But be for real—authenticity these days? It’s somewhat hard to find. That’s why SM Supermalls is dedicated to giving you all the best new options to actualize the version of yourself that’s true to who you are. From moments to pause and reflect, to simply sipping on a few relaxing drinks, your most-loved mall has got it all for you—FRFR!


Looking for REAL-axation?

Ah, to be one with your true self… but honestly, where do you begin? Look no more, because finding your core starts with some REAL-axation.



  • Nuat Thai
When it’s time to truly unwind, the newest Nuat Thai at the Lower Ground Level of SM City Marikina offers a range of authentic Thai massages and body treatments. Using traditional techniques that target muscle tension, along with aromatherapy and foot massages, it’s the perfect spot for a much-needed breather—helping you reset and step out with a clearer mind and a better version of yourself.


Treat Yo’ Self For Real!

Tbh, sometimes all you need is a good sip with a proper delight on the side. Who wants some tea, for real?



  • Chagee
A first in the Parañaque and Muntinlupa, Chagee is a modern tea bar at the Level 2, Building B of SM City Bicutan, featuring freshly brewed milk teas made from whole tea leaves rather than powders or artificial bases. With signature drinks like the BO-YA Jasmine Green Milk Tea, Da Hong Pao Milk Tea, and Osmanthus Oolong Milk Tea, Chagee is an experience in itself, dedicated to giving you real moments you can sip into.



  • Tianlala
For feel-good sips that match your authentic vibes, the first-in-Antipolo Tianlala at the Upper Ground Level of SM City Masinag is your go-to spot. With approachable, flavorful drinks perfect for every mood, this global tea brand is ideal for casual meetups, slow hangs, or simply enjoying a refreshing tea break during your malling.


BFR—Be. For. Real. You know exactly what you deserve, and it’s right inside the mall you love the most. From refreshing delights to rejuvenating activities you can try, SM Supermalls has got it all for you.
 
Follow @smsupermalls on social media or visit www.smsupermalls.com for the latest updates and events.















About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.

Sun‑Powered Spaces: How SM Is Transforming Malls into Energy Hubs

SM Group now generates the largest capacity of clean energy among property developers in the Philippines


To reduce congestion to the power grid and improve power availability to the communities it serves, SM Prime Holdings Inc. (SM Prime) has implemented the use of rooftop solar power systems across its properties and nationwide network of SM Supermalls.
 
Since its pioneering installation of solar panels over SM North EDSA in 2014, clean solar energy generated through SM is now large enough to power a city as large as Mabalacat, Pampanga or Mandaue, Cebu.  
 
“The use of solar power enables SM Supermalls to elevate the service we provide to our customers by embedding sustainability into our daily operations. When Filipinos visit their most-loved SM malls, they are entering a space that actively helps preserve the environment through responsible resource management, reducing carbon emissions while ensuring more resources remain available for our surrounding communities. Our approach to building malls that satisfy our customers and stakeholders go beyond giving them what is expected. We believe it is up to us to be proactive in enriching the mall-going experiences of Filipinos by investing in seamless, sustainable solutions that allow us to preserve natural resources for many years to come. ~Steven Tan, SM Supermalls President

 
Maximizing space makes room for energy efficiency
 
SM currently utilizes 65 hectares of space for its rooftop solar panels—which is almost as big as the entire SM Mall of Asia complex, but has also applied innovative ways to maximize mall space for energy efficiency.

Across the SM Mall of Asia's MOA Sky, solar panels have been seamlessly integrated into the walkway that wraps around the property—doubling as overhead covering for mallgoers strolling and enjoying leisurely walks.





By utilizing this space, SM generates enough power to run 1,000 escalators a day or power 1,800 homes for a month.



 
Another innovative application of means to harness solar power can be found in SM City Bicutan's solar-powered parasols decorating its Sky Garden. The understated use of the solar-powered parasols not only add to the Sky Garden's ambience but also provides functional use as nighttime lighting for customers of surrounding establishments.
 
The parasols efficiently provide five hours of nighttime lighting for only three hours of daytime charge, effectively reducing the need to use electricity throughout the evening until the mall's closing time.














About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.
 
About SM Green Movement:
SM Prime Holdings, Inc. (SM Prime) is one of the largest integrated property developers in Southeast Asia, committed to creating sustainable, innovative, and inclusive spaces for Filipinos. Guided by its vision of building a better future, SM Prime develops malls, residences, offices, hotels, and leisure properties that support the growth of communities across the Philippines.

Through the SM Green Movement, SM Prime champions sustainability by focusing on waste management, water stewardship, and energy efficiency for lasting impact. The movement empowers individuals, families, and communities to take part in simple acts that create shared prosperity for generations to come.

Take Your Malling Experience to the MAX with all the Best New Firsts in Cebu at SM Supermalls



We all want the best for ourselves, and we’ll do whatever it takes to get it. We wanna look good, feel good, and be our absolute best, all the time. We want every experience that takes us to the MAX!

Good news: SM Supermalls has you covered. From fashion fits to foodie spots that hit different, here are all the new ways you can max-out your malling experience with your most-loved mall in Cebu!


STEP 1:  Stylemaxxing – Get in your best fit

It all starts with what you wear. Does it fit? Is it swag? More importantly, does it make you appreciate yourself more?



  • Anothersole 
A first in Cebu, this Singaporean footwear brand is where fashion meets sustainability. Known for its eco‑conscious, leather laced-up flats and sandals, Anothersole in SM Seaside City Cebu’s Upper Ground Level, City Wing, is a globally-renowned brand that’s sure to bring casual comfort and everyday wearability to your fits, while keeping conscious fashion at a maximum.



  • Charles & Keith
Max‑out your everyday wardrobe at the new, soon-to-open Charles & Keith, where contemporary fashion feels more elegant at the Upper Ground Level, North Wing of SM City Cebu. From casual fits to going‑out goals, it’s a style destination that serves bold, chic energy every time you go out.



  • Victoria’s Secret
Get your angel wings ready, and be prepared to max out your runway‑ready figure at the first-in-Cebu Victoria’s Secret at the Upper Ground Level, North Wing of SM City Cebu. Famous for its lingerie, loungewear, and beauty essentials, this lifestyle favorite offers pieces that level up your confidence and feel‑good energy.


STEP 2: Looksmaxxing – Look good, feel sexier
Looking good is not enough! To feel better, you gotta be healthier.



  • Bath & Body Works
Look good, feel fresh, and feel confident in yourself. Indulge with the first-in-Cebu Bath & Body Works at the Upper Ground Level, North Wing of SM City Cebu, with body care essentials and seasonal fragrance collections that not only max out how you look, but how you feel as well. Looking good feels better when you feel amazing.


STEP 3: Foodmaxxing – Taste only what’s best!
Lastly, no feel-good guide is complete without the best reward for that complete, maxed-out vibe—great food!



  • Mr. & Mrs. Thai
Take your sawasdee to Visayas and satisfy your Thai food cravings to the max at the new, soon-to-open Mr. & Mrs. Thai in SM City Cebu, Main mall. With a menu rooted in classic Thai favorites, it’s the perfect stop for foodies looking for vibrant, spice-packed eats in Cebu.



  • Wolfgang’s Steakhouse Grill
Premium steak, you ask? Let’s take that up a notch at the first Wolfgang’s Steakhouse Grill in Cebu. From ribeyes and filet to elevated comfort sides and crafty bar bites, it’s a steakhouse experience that serves next-level satisfaction, where world-renowned USDA Prime Black Angus beef takes center stage here at the Upper Ground Level, North Wing of SM City Cebu.



  • Yakiniku Like
For hands-on grilling that's sure to maximize all the space inside your stomach, opening soon in Cebu, the all-new, Yakiniku Like is here to deliver Japan’s solo yakiniku concept to the Upper Ground Level, North Wing of SM City Cebu, with quick service, premium slices, and an interactive BBQ experience perfect for fueling up solo or with your crew.


Mallmaxxed so hard, you’re sure to come back for more! That’s SM Supermalls for you—giving you all you need to feel your best and take your everyday experiences to the MAX!
 
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About SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.