Discover the Next Wave of Shopping and Dining at SM North EDSA: New on the Block and Beyond

SM North EDSA continues to redefine the shopping and dining scene with an exciting array of new tenants across its sprawling mall. Brimming with new experiences—from Milksha's first-ever concept store in the Philippines to exciting store openings—here’s what awaits you at The Block and beyond.

The Block: A Hub of Exciting New Stores

Step into The Block at SM North EDSA, where a fresh wave of stores and attractions awaits. From unique dining experiences to specialty shops and immersive adventures, The Block is your destination for exciting discoveries and memorable moments.

Tonkotsu Kazan (The Block, Ground Floor)

Indulge in the rich flavors of authentic Japanese ramen at Tonkotsu Kazan, now serving its signature dishes at SM North EDSA. Known for its perfectly crafted noodles, flavorful broth, and tender roasted pork, this ramen house brings a dining experience steeped in tradition.

Every bowl is a celebration of Japanese precision and hospitality, or omotenashi, making it a must-try destination for foodies craving comfort and quality. 

Bebang Halo-Halo (The Block, Ground Floor)

Rediscover the Filipino classic with a playful twist at Bebang Halo-Halo, where every spoonful is a delightful surprise. Known for its “Fun, Royal, and Filipino” approach, Bebang takes halo-halo to new heights with the creamiest textures and most innovative flavors.

Cool, colorful, and packed with flavor, Bebang Halo-Halo’s best seller, The Presidential, is the ultimate Pinoy merienda. This refreshing mix of sweet, creamy, and crunchy goodness is perfect for any craving this holiday season. Priced at only PHP 148–178, it’s the creamiest way to enjoy this Filipino favorite!

Fully Booked x Kinokuniya (The Block, 5th Floor)

A literary and cultural collaboration awaits at Fully Booked x Konikuniya, now open at SM North EDSA. This one-of-a-kind bookstore fuses Fully Booked’s beloved English-language collection with Kinokuniya’s curated Japanese titles.

From timeless Japanese classics Nihongo learning materials to art books and English-translated manga, this store is a cultural oasis for book lovers and manga enthusiasts alike.

Gashapon Bandai (The Block, 5th Floor)

Calling all capsule toy lovers! Gashapon Bandai, Japan’s iconic vending machine toy concept, has arrived at SM North EDSA. With every spin, you’ll discover collectibles featuring beloved anime icons like Dragon Ball and Sailor Moon, and adorable Sanrio characters.

It’s not just a shop; it’s a thrilling adventure that turns every visit into a treasure hunt for kids and collectors alike. 

Co. The Collectible Store (The Block, 5th Floor)

Step into Co. The Collectible Store, where pop culture dreams come true. Whether you’re after Funko Pop! figures, rare anime merchandise, K-pop albums, or trading cards, this store is a haven for fans and enthusiasts.

Each visit is more than just a shopping trip–it’s a celebration of your fandom, where nostalgia and discovery meet. 

Underwater Adventure (The Block, 5th Floor)

Take the kids on an unforgettable journey at The Underwater Adventure, the metro’s first ocean-themed playground. This immersive experience features murals of marine life across the walls and floors, with ride-on toys in the shape of boats, fish, and sea animals. It’s the perfect destination for families looking to combine play with a creative learning experience in a vibrant, underwater world.

Beyond The Block: New Experiences Across the Mall

Milksha (City Center, 2nd Floor)

Known for its fresh milk, loose leaf tea leaves and dedication to quality and craft, Milksha is making waves with its first-ever concept store at SM North EDSA. Treat yourself to their delicious handcrafted specialty drinks - goodness in every cup.

Aquaflask Design Lab (City Center, 2nd Floor)

The Aquaflask Design Lab redefines hydration with chic, double-insulated water bottles that keep drinks cold for 24 hours or hot for 12. Style meets sustainability with these game-changing essentials. 

Dr. Martens (The Annex, 2nd Floor)

Make a bold statement with Dr. Martens, now at SM North EDSA. Known for its rebellious spirit and timeless style, this globally celebrated footwear brand is perfect for those looking to stand out. 

From signature boots to versatile shoes, Dr. Martens delivers the perfect blend of style, durability, and comfort, giving you iconic steps with every stride.

Gyukatsu Kyoto Katsugyu (City Center, 2nd Floor)

Craving a satisfying meal that blends tradition with innovation? Look no further than Gyukatsu Kyoto Katsugyu, where the famous Gyukatsu takes center stage. This unique Japanese dish features high-quality beef cutlets, breaded and fried to perfection. What sets it apart is the interactive experience—each cutlet is served alongside a sizzling stone grill, allowing you to cook the beef to your preferred doneness right at the table. While the variety of condiments and dipping sauces enhance the flavors, it’s the premium beef and the hands-on grilling process that truly elevate the experience. It’s the perfect spot for anyone seeking a fulfilling and flavorful meal with a Japanese twist.

Coming Soon

While many new stores are already open, there’s more to look forward to in the coming months:

• Stuff'd: An exciting new spot for kebabs, burritos, and quesadillas.
• All Aboard: A whimsical destination set to open its doors.
• KKV: Offering a vibrant mix of trendy lifestyle essentials.

With so much to discover at SM North EDSA, from The Block to the city center and beyond, now is the perfect time to explore the newest stores, dining options, and stylish concepts. From literary treasures to playful collectibles and authentic dining experiences, SM North EDSA is your gateway to fresh and exciting adventures. Don’t miss out on these new and upcoming openings—plan your visit today and be the first to experience everything that’s new!

For updates and more information, visit www.smsupermalls.com or follow @smsupermalls on social media.

SM Supermalls #HomeOfFirsts 

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

Enhancing Customer Service in the Digital Age: Insights from Araneta City Seminar

Understanding and improving customer service is more crucial than ever, especially in the digital age where customer feedback can significantly impact a business. In the free exclusive seminar provided by Araneta City to its lessees on February 7 at the Gateway Cineplex 18 of Gateway Mall 2, customer service expert Jesus Francisco "Jess" Villamor, gave valuable insights on how to refine customer service strategies and enhance stakeholder engagement.

Villamor, a Customer Service Trainer at the Department of Trade and Industry (DTI) Philippine Trade Training Center - Global MSME Academy and AIB Events, emphasized that customer service is a vital aspect of business success. He cited a study showing that dissatisfied customers are twice as likely to share their negative experiences publicly on social media and often make multiple hotline calls seeking resolutions.

To address these challenges, Villamor highlighted the importance of proactive service, which includes improving accessibility, enhancing business proficiency, and boosting employee productivity. Personalization also plays a key role, as providing customers with tailored support improves satisfaction and strengthens brand loyalty. He stressed that empowering employees is fundamental to delivering high-quality service, as confident and well-trained staff are more likely to meet customer needs effectively.

Villamor introduced the "H.E.A.R.D. Framework" as a structured approach to handling customer complaints with empathy and efficiency. This method ensures that customer concerns are acknowledged and addressed in a way that fosters positive relationships and trust.

He also identified common sources of customer dissatisfaction, such as poor service quality, unmet special requests, facility-related issues, billing errors, and lack of transparency. To manage expectations effectively, Villamor advised businesses to maintain consistency in service delivery, benchmark against industry standards, and provide clear communication to customers.

By unifying systems and utilizing data-driven insights, companies can continuously refine their customer service strategies, leading to a better overall customer experience.

The seminar, organized by Araneta City in partnership with J. Amado Araneta Foundation (JAAF) and DTI, is part of the company's ongoing efforts to equip businesses with the tools they need to succeed in an increasingly digital and customer-centric marketplace.

Araneta City is managed by ACI Inc, one of the five business units of the Araneta Group of Companies. With a long history of pioneer business ventures, the progressive and diversified Araneta Group is anchored on property development, food service, leisure and entertainment, and hospitality. Visit the Araneta Group's official website for more details.

For updates on Araneta City, visit its official website, or follow it on Facebook, Instagram, YouTube, and TikTok. Download the Araneta City mobile app on Apple App Store (for iOS) or Google Play Store (for Android) to get the latest on promos and events.

Biggest and Most Epic Car Giveaway of the year!

"PlayTime continues to redefine a rewarding experience for our customers. As summer approaches, what better way to kick off an adventure than with brand-new rides up for grabs!" ~Jay Sabale, Senior PR Manager

PlayTime, the most creative online gaming entertainment brand in the Philippines, has achieved a noteworthy milestone by gaining more than one million followers on its @PlayTimePH social media account.  The company is celebrating by giving away cars, which could be one of the biggest car giveaways in the history of the country.

 As PlayTime reacts to its quickly expanding following, what started as a pledge to give a brand-new car to one lucky social media follower is elevated.  More social media followers translate into more cars up for raffle. 

More cars are available for purchase as PlayTime's social media following increases.  Everyone, from beginners to PlayTime experts, can participate and have a chance to win big.  Don't miss this once-in-a-lifetime opportunity to drive home your dream car this summer! “Ready to roll? Let’s go! PlayTime na!”

 There are terms and conditions.  The Philippine Amusement and Gaming Corporation (PAGCOR) has granted PlayTime a Remote Gaming Licensee (RGL). PlayTime is easily accessible through well-known payment gateways or www.playtime.ph, offering an unmatched online gaming experience where every moment is enjoyable and every peso gets one closer to winning big and making more. 

Launched in 2024, PlayTime is a premier online entertainment games platform licensed by PAGCOR. With over 2,500 games and 20 million users, PlayTime offers the highest daily cashback (up to 2%), and fastest withdrawals (guaranteed in 10mins) in the Philippines. Visit www.playtime.ph for more information.

Carats, This One’s for You: Get SEVENTEEN’s Artist-Made Collection at SM Mall of Asia!

Carats, get ready to level up your SEVENTEEN collection! This January, the highly anticipated Artist-Made Collection pop-up store has arrived at SM Mall of Asia, the first-of-its-kind concept in the Philippines. Exclusive to MOA! Featuring exclusive items created by none other than sebongs themselves, this is a rare opportunity to own a piece of SEVENTEEN’s creativity and artistry, straight from the hearts of the members.

Can’t get enough of SEVENTEEN? Continue the concert hype by bringing home something from SEVENTEEN. Running from January 15 to February 26, 2025, the pop-up store is located on the third level of the North Main Mall at SM Mall of Asia. Fans can visit daily between 10 A.M. and 10 P.M. to explore and purchase the unique, member-designed pieces that make up the Artist-Made Collection. 

What makes the Artist-Made Collection so special? It’s more than just merchandise–each product is handpicked and designed by SEVENTEEN themselves, infused with their personalities, creativity, and love for their Carats. From Woozi’s playful rice bowl set to Jeonghan’s adorable Toram plushie, every item tells its own story and feels like a personal connection to your bias. This collection isn’t just about owning SEVENTEEN-inspired items—it’s about holding onto a piece of their journey and keeping their magic close to you every day.

 

Top Things to See and Do at the Pop-Up

1. Explore SEVENTEEN’s Artist Made Collection

One of the highlights of the pop-up is the Artist Made Collection, which has quickly become the most sought-after line. Each item is personally conceptualized by the members, allowing fans to feel a stronger connection to their idols. As a bonus, purchases come with an exclusive store-only postcard to add to your collection.

Carats, get ready to level up your SEVENTEEN collection! This January, the highly anticipated Artist-Made Collection pop-up store has arrived at SM Mall of Asia, the first-of-its-kind concept in the Philippines. Exclusive to MOA! Featuring exclusive items created by none other than sebongs themselves, this is a rare opportunity to own a piece of SEVENTEEN’s creativity and artistry, straight from the hearts of the members.

Can’t get enough of SEVENTEEN? Continue the concert hype by bringing home something from SEVENTEEN. Running from January 15 to February 26, 2025, the pop-up store is located on the third level of the North Main Mall at SM Mall of Asia. Fans can visit daily between 10 A.M. and 10 P.M. to explore and purchase the unique, member-designed pieces that make up the Artist-Made Collection. 

The Artist-Made Collection features items that reflect the personalities and creativity of SEVENTEEN’s members. Here are just some of the must-see and must-have pieces:

● S.Coups: A practical yet charming collection that includes an umbrella alongside a trio of drinking glasses—beer, somaek, and shot glasses—perfect for fans who appreciate his love for Korean drinking culture.

● Jeonghan: The Toram plushie, the top-seller in the Philippines, is as adorable and irresistible as the artist himself.

● Joshua: Fans can channel their inner artist with his perfume DIY kit, a perfect blend of creativity and personalization.

● Jun: The cutest set of cat keychains, each with a distinct fruit smell when squeezed—an adorable tribute to his feline companions.

● Hoshi: Tamtam, his tiger-inspired character, is available as a plush toy or a keyring—a perfect nod to his "10:10" spirit.

● Wonwoo: Gamers will love his cute purple mechanical keyboard, designed with functionality and style in mind, while photography enthusiasts can carry their gear in his love-packed camera cross bag.

● Woozi: The Ppyoppyoticon Rice Bowl Set, a must-have for foodie fans who want to bring a touch of Woozi to their dining table.

● DK: A charming photobook filled with his creative snapshots and an adorable plush toy that embodies his vibrant personality.

● Mingyu: A sleek pot and pan set that’s as stylish as it is functional, along with his luxurious robe that fans can wear and feel a connection to him.

● The8: Relaxation takes center stage with THEpalee, his coziest slipper and mask set, as well as an elegant tea set for serene moments.

● Seungkwan: Merchandise reflecting his sporty side, along with a face massager especially for your jaw, with a nod to his sharp jawline.

● Vernon: A minimalist flower vase and a sleek glass, adding a touch of elegance to any space.

● Dino: Items for winding down, including a relaxing night candle and a wine glass set, showcasing his growth and maturity. Maknae no more!

1. DIY Key Ring Station
   For fans who love a little extra flair, the DIY keyring station is your creative haven. Mix and match charms inspired by all 13 members to build a keyring as unique as your SEVENTEEN journey. From designs showcasing the members’ handwriting to logos and playful character references, you’ll find something for every bias…or all of them, because who could resist!

 

Making your keyring couldn’t be easier—each section is thoughtfully arranged like a charm buffet. Grab your tray and pick the pieces that resonate most with you. Whether it’s a small nod to your ultimate bias or a collection that represents the whole group, this station is your space to express your fandom.

 

Not sure what to take home? Whether you're a foodie eyeing Woozi’s Ppyoppyoticon Rice Bowl Set or an anik-anik enthusiast charmed by Jun’s fruity, scented furbaby keychains, there’s something special waiting for you. S.Coups’ heat-changing glasses and umbrella set are both practical and meaningful, while Wonwoo’s camera bag is perfect for those who want to carry a piece of SEVENTEEN’s creativity wherever they go.

 

Don’t miss out on your chance to experience the magic in person at SM Mall of Asia! Below are the guidelines as provided by HYBE.

 

Pop-Up Operating Schedule:

●     Dates: January 15 to February 26, 2025

●     Hours: Open daily from 10 A.M. to 10 P.M.

●     Location: Level 3, North Main Mall, SM Mall of Asia

 

Admission Guidelines:

1. The pop-up can host a maximum of 50 guests at a time. Please queue outside while waiting your turn.
2. CCTV cameras are in operation for the safety of both guests and staff.
3. Guests are responsible for their personal belongings, and the pop-up management will not be liable for any loss, damage, or theft.
4. Food, drinks, and pets are not allowed inside the pop-up.
5. Unauthorized commercial photography or videography is prohibited.
6. The pop-up management reserves the right to deny entry or ask any guest to leave for disruptive or inappropriate behavior.
7. Photos and videos taken inside the pop-up may be shared on HYBE’s official social media platforms.

 

Purchasing Guidelines:

1. All items sold are exclusive to the Artist-Made Collection by SEVENTEEN at the pop-up.
2. Product purchase limits may vary, and exceeding the limit will result in canceled transactions.
3. Payments can be made using cash, credit cards, or other cashless options.
4. Products may sell out quickly due to limited quantities.
5. Item exchanges are allowed within seven (7) days of purchase, with proof of purchase.
6. Defective items may be exchanged or refunded on the same day of purchase. Please double-check your purchases at checkout.
7. Exchanges will not be accepted for change of mind or for items that have been used, worn, or damaged by the customer.

 

Don’t forget to take in the creative displays that showcase SEVENTEEN’s dedication to their fans. From thoughtful member-designed collections to the mini-exhibits, it’s more than a pop-up—it’s a love letter to Carats.

 

Follow @apopcollections on X for restock updates and official prices. Dive into SEVENTEEN's magic at SM MOA! This exclusive pop-up, a first in the Philippines, brings the group's brilliance to Manila just for Carats. Let's make this moment unforgettable, Carats!

 

For updates and more information, visit www.smsupermalls.com or follow @smsupermalls on social media.

 

 

SM Supermalls #HomeOfFirsts

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

Built to protect: SM Prime's flood mitigation strategy

SM Prime Holdings (SM Prime), a pioneer in sustainability initiatives in the Philippines, has long been committed to environmental stewardship and building resilient structures. From its early adoption of water recycling and innovative energy management programs to operationalizing renewable energy and waste management, SM Prime has consistently prioritized sustainability. This commitment was further underscored by the company's active participation in the recent Asia Pacific Ministerial Conference on Disaster Risk Reduction, hosted by the Department of Environment and Natural Resources and the Office of Civil Defense. At the conference, Hans Sy, Chairman of the Executive Committee, emphasized the critical role of resilience in urban populations and how innovation and multi-sectoral collaboration are essential for the country's sustainable development.

The Philippines is highly vulnerable to natural hazards, especially tropical cyclones and typhoons, making disaster risk management (DRM) and resilient infrastructure crucial. SM Prime employs a hydrological survey approach in building locations to determine flood susceptibility. 

A strong example of such resilience lies in SM City Marikina, whose unique structure was lauded by the United Nations Office for Disaster Risk Reduction. Built beside the Marikina River, an area prone to flooding during severe weather events, SM City Marikina stands on 246 concrete stilts. This innovative design allows floodwaters to flow beneath the structure, leaving the mall and its occupants safe and dry. During Typhoon Ondoy (Ketsana) in 2009, which devastated surrounding areas, SM City Marikina remained intact, serving as a refuge for those affected by the disaster. Similar to the stilts methodology, SM City Cabanatuan’s lower ground parking level serves as a temporary catchment basin.

Beyond these two malls, this promise of flood resilience is present in other properties. A key innovation employed by SM Prime is the implementation of rainwater catchment basins in its malls. These massive underground tanks, similar in size to swimming pools, collect and store rainwater from the street level, mitigating flooding in surrounding communities. Twenty-nine SM Supermalls across the country are equipped with these basins, boasting a combined capacity of 85,400 cubic meters – enough to fill over 34 Olympic-sized swimming pools!

These catchment basins have proven invaluable during recent typhoons. For instance, SM City Masinag's rainwater catchment basin played a crucial role during Super Typhoon Carina (Gaemi) last July 2024, effectively managing the increased water volume. It collected 8,652.60 cubic meters of rainwater, equivalent to 264 gallons of water. As the first SM mall equipped with a rainwater catchment basin, SM City Masinag was strategically built in a historically flood-prone area, serving as a catch basin for water flowing down from upper Antipolo. In the second half of 2024, SM malls prevented an estimated total of 46,405 cubic meters of rainwater--the volume of 18 Olympic-sized swimming pools--from flooding the surrounding areas.

“The residents of Vermont Park Executive Village of Antipolo would like to extend our thanks and appreciation to SM City Masinag for always being there in our times of need. Thank you for keeping your doors open for our immediate daily needs, your elevated parking spaces for our vehicles, and for keeping your water catchment basin open to help drain the water from our flood-prone village. SM City Masinag has always been and will continue to be a treasure for the residents of Vermont Park Executive Village of Antipolo.” ~Mr. Gareth Aboy, a resident and former officer of Vermont Phase 1 Association near SM City Masinag

Sustainability and resilience are at the core of SM Prime's business strategy. The company invests significantly in these measures, recognizing that the benefits – safer communities, environmental protection, and enhanced business continuity – far outweigh the costs. SM Prime remains committed to building a more resilient future for the communities it serves.

Experience a Royal First: Warabimochi Kamakura Opens at SM Megamall

The wait is over! The globally celebrated Japanese dessert brand Warabimochi Kamakura has officially opened its doors at SM Megamall’s Level 3, Mega Fashion Hall. Known for its melt-in-your-mouth magic, this viral sensation is the latest addition to SM Supermalls’ reputation as the #HomeOfFirsts, bringing first-to-market brands and world-class culinary experiences to Filipino foodies.

A Taste Fit for Royalty

Once a delicacy reserved for Japanese royalty, warabimochi has been reimagined by Warabimochi Kamakura into a global phenomenon. Crafted with a secret recipe and premium ingredients, their signature warabimochi boasts a delicate, jelly-like texture that dissolves blissfully in your mouth. Available in Kinako (roasted soybean flour) and Matcha, each serving is paired with a luscious Kuromitsu syrup that elevates the flavor.

But the experience doesn’t end there—Warabimochi Kamakura is also famous for its warabimochi drinks, a modern twist on the classic dessert. These refreshing beverages come packed with chewy warabimochi pieces in flavors like Matcha, Hojicha, Strawberry, Coffee, and the zesty Matcha Lemonade. Don’t miss out on their limited-edition seasonal flavors, with the first to be launched this Valentine's Day, which are always worth the wait!

A Global Sensation Lands in Manila

With over 65 stores across Japan and a growing presence in foodie destinations like South Korea, Hong Kong, Singapore, Thailand, USA, Australia and China, Warabimochi Kamakura has captured the hearts of dessert lovers around the world. Known for its viral appeal and signature taste, it’s no surprise that the brand has become synonymous with long lines and eager customers. Now, as part of SM Supermalls’ #HomeOfFirsts, SM Megamall is proud to be the exclusive Philippine destination where you can experience this sweet sensation firsthand.

Discover What’s New at SM Megamall

SM Supermalls takes pride in being the #HomeOfFirsts—bringing you the best in world-class dining, first-to-market brands, and groundbreaking experiences that redefine what it means to have it all. Warabimochi Kamakura’s arrival at SM Megamall  expands the mall’s roster of brands offering Filipino mallgoers unforgettable experiences that both inspire and connect communities. Don’t miss the chance to indulge in the world-renowned Japanese dessert phenomenon—come visit and be part of this sweet sensation!

Stay connected! Follow @kamakura_philippines on Instagram for updates, exclusive content, and sneak peeks. For more sweet discoveries and exciting first-to-market brands, visit www.smsupermalls.com or follow @SMSupermalls on social media.

SM Supermalls #HomeOfFirsts 

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

Sensory-friendly screening of "Firefly" shines a light on inclusion

SM Cares, SM Cinema, Autism Society Philippines, and GMA Pictures join forces to bring a sensory-friendly screening of "Firefly" to children on the autism spectrum and their families at SM North EDSA Cinema.

"Lights Up, Sounds Down" offers inclusive movie experience for autism community.

In celebration of National Autism Consciousness Week, SM Cares, SM Cinema, Autism Society Philippines (ASP), and GMA Pictures partnered to host a successful sensory-friendly screening of the award-winning film "Firefly" on January 17, 2025. Over 2,000 participants across 10 SM malls, including children on the autism spectrum and their families, enjoyed a heartwarming and inclusive movie experience.

"Tuwing pumapasok kami sa mga SM malls, damang-dama namin acceptance, accomodation, and appreciation. It is the norm her." ~Emerita Dang Uy Koe, Autism Society Philippines (ASP) Chair

Creating a welcoming space

The "Lights Up, Sounds Down" event went beyond entertainment. By adjusting lights and volume, creating a relaxed atmosphere, and allowing for movement and vocalizations, the screening catered to the specific needs of attendees on the autism spectrum. This empowered them to enjoy the movie at their own pace and comfort level.

"At SM Supermalls, we firmly believe that creating spaces where every individual feels valued, respected, and included is a responsibility we hold dearly.  This is a way of life here." ~ Engr. Bien Mateo, SM Cares Program Director for Disability Affairs

Ongoing commitment

Positive feedback from families echoed the event's success. Many expressed appreciation for the inclusive environment, highlighting the joy and comfort it provided. This powerful experience underscores the importance of catering to the autism community's needs.

SM Cares: Championing inclusion

A commitment to inclusivity requires ongoing effort. SM demonstrates this by investing in employee training programs to better support individuals on the autism spectrum and their families. Additionally, SM Cinema prioritizes accessibility features within their theaters, creating a welcoming environment for all guests.

SM Cares is the Corporate Social Responsibility arm of SM Prime Holdings, with programs that support communities, promote social inclusion, and care for the environment. Aside from the program on Persons with Disabilities (PWDs), its advocacies include Programs for the Environment, Women and Breastfeeding Mothers, Children and Youth, Senior Citizens, and the SM Bike-friendly initiative.

To learn more, visit www.smsupermalls.com/smcares.

New Year, New Flavors: Lusso by Margarita Forés Arrives at SM Podium

SM Podium elevates its sophisticated dining experience with the launch of Lusso by Margarita Forés—the first Margarita Signature restaurant, established by the celebrated chef and restaurateur Margarita Forés, to become part of SM’s prestigious portfolio. With the festive season in full swing, Lusso offers  the perfect setting to celebrate life’s special moments, whether it’s a holiday gathering, a romantic dinner, or a quiet indulgence with loved ones. 

Renowned for her world-class culinary artistry, recognized as Asia’s Best Female Chef in 2016 by Asia’s 50 Best Restaurants, Forés brings her signature touch of elegance and exceptional flavors to this exciting new addition. Lusso promises an extraordinary culinary journey that combines the finest ingredients, impeccable presentation, and flavors that linger long after the last bite. Known for her innovative approach to Italian cuisine and her dedication to celebrating Filipino flavors on the global stage, Forés brings unparalleled expertise and a passion for excellence to every dish. At Lusso, dining becomes more than just a meal—it’s an experience.

Lusso is the perfect setting for creating unforgettable memories. Whether you’re planning an intimate dinner with someone special, hosting a cozy family gathering, or celebrating milestones with your closest friends, the restaurant offers the perfect backdrop to celebrate the season in style.

Lusso is a natural inclusion in SM Podium, seamlessly aligning with its reputation as a haven for elevated experiences through its curated offerings, sophisticated ambiance, and dedication to world-class dining. Offering an exquisite menu designed to indulge the senses, the restaurant is an invitation to savor life’s finer moments. 

Signature dishes like the Portobello Mushroom, Asparagus & Goat Cheese Mille-Feuille and the decadent Lobster Linguine highlight Lusso's commitment to culinary artistry. From sumptuous dishes crafted with precision to an ambiance that radiates understated luxury, Lusso transforms every visit into an unforgettable affair.

Visit Lusso at SM Podium and make this festive season truly special. Whether you're indulging in a celebratory feast or treating yourself to an unforgettable dining experience, Lusso offers more than just a meal—it’s a taste of refined luxury. Discover more reasons to celebrate, more moments to savor, and more for you at SM, where exceptional dining meets the spirit of togetherness.

SM Supermalls #HomeOfFirsts 

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

SM Prime evolves with renewable energy

Imagine a world powered by the sun, the ultimate source of life. As climate change worsens due to fossil fuel use, sustainable energy alternatives are more crucial than ever. The Philippines, with its abundant sunlight, is uniquely positioned to harness solar power and help combat climate change. In 2024, Manila experienced around 4,440 hours of daylight, which translates to a significant potential for solar energy production.

SM Prime recognized this potential early on. In 2014, SM North EDSA became the first commercial property in the Philippines to install solar photovoltaic (PV) panels on its roof, achieving the largest installation in Southeast Asia at the time. This move signaled the beginning of SM Prime’s commitment to renewable energy and energy efficiency.

“SM’s environmental sustainability began with energy and water conservation. Revolutionizing our malls’ energy efficiency through renewable sources magnifies our responsibility to serving people and the planet.” ~Mr. Steven Tan, SM Supermalls President 

Today, SM Supermalls operates 44 malls with solar PV systems, generating a combined peak energy of 51.6 megawatts (MW). The largest installation is at SM City Santa Rosa. With a total of 96,000 solar panels across malls in Luzon and Visayas, SM Prime holds the Philippines’ largest solar energy portfolio, covering around 33 hectares. These efforts are a vital part of the company’s Net Zero by 2040 strategy, aimed at reducing its carbon footprint.

This 51.6 MW capacity significantly cuts carbon emissions, providing clean energy that powers thousands of homes or removes thousands of cars from the roads. It also reduces the need for coal, offering environmental benefits for both the planet and local communities.

The solar power generated directly fuels essential mall operations like lighting and escalators, reducing SM Supermalls' reliance on the national grid. This, in turn, helps stabilize the power supply, reducing the risk of outages and easing the burden on electricity providers. By tapping into clean, renewable energy, SM Prime is contributing to a more sustainable future for the Philippines.

SM Prime’s sustainability efforts extend beyond solar energy. The company also focuses on waste management, water conservation, and air quality initiatives, all designed to minimize environmental impact. Through these comprehensive measures, SM Prime strives to create a positive change while ensuring responsible, innovative operations.

In sum, SM Prime’s large-scale adoption of solar PV systems, combined with its broader environmental initiatives, exemplifies its dedication to creating a sustainable future for the Philippines. By leading in renewable energy and sustainability, SM Prime is helping pave the way for a cleaner, greener, and brighter tomorrow.

SM Mall of Asia Complex: A benchmark in resilience and innovation

Reference photo for the driven piles methodology, which protects against soil liquefaction and provides strength against earthquakes.

The SM Mall of Asia (MOA) Complex, a 67-hectare landmark along Manila Bay, showcases SM Prime Holdings’ commitment to leveraging technology and innovation for disaster resilience and community protection for all its projects.

Initially conceived as a pioneering mixed-use development on reclaimed land spearheaded by the Philippine government, it has evolved into a benchmark of safety and stability, fulfilling the vision of founder Henry Sy, Sr., who aspired to create “a destination that brings joy and opportunities to millions.”

Expanding on his father’s vision, Hans Sy, SM Prime Executive Committee Chairman and co-chair of ARISE Philippines under the United Nations Office of Disaster Risk Resilience (UNDRR), emphasizes the importance of creating resilient, sustainable spaces that prioritize both safety and community well-being. 

"We believe that safety is the cornerstone of thriving communities." ~Mr. Hans Sy, SM Prime Executive Committee Chairman and co-chair of ARISE Philippines under the United Nations Office of Disaster Risk Resilience (UNDRR)

In affirmation of this belief, he stands as the first Filipino elected to the UNDRR ARISE Global Board

Launched in 2015, ARISE Philippines is the country’s 157-member-strong premier private sector alliance united by a shared vision of a resilient and prosperous future. The organization, the first country network established by the UNDRR, aims to minimize disaster-related loss of life, ensure investments and assets are risk-informed, and build infrastructure capable of withstanding both natural and man-made hazards.

SM Prime’s commitment to resilience is evident in the very design of the MOA Complex, which incorporates cutting-edge disaster resilience features to protect against the unique challenges posed by its coastal location.

Before construction began, SM Prime engaged the expertise of Jan de Nul, a renowned Belgian coastal development company. Their extensive research and studies ensured the viability of the project, taking into account the complex interplay of land and sea. To create a resilient structure, the company conducted risk reviews in which the following components are incorporated: Identify, analyze, plan, mitigate, and monitor. This meticulous pre-engineering phase laid the groundwork for a structure, completed in 2006, that was capable of withstanding the test of time and nature.

One of the key challenges addressed was soil erosion. To combat this, the team implemented a sophisticated system of wick drains. These drains act as pathways for pore water in soft, compressible soil, effectively preventing erosion and ensuring the stability of the land. This technology, while more costly than traditional methods, provides a significantly higher degree of protection, particularly against liquefaction during seismic events.

The threat of ground liquefaction, a phenomenon where soil loses its strength and behaves like a liquid during earthquakes, was also mitigated through innovative foundation design. Driven and bored piles, combined with precise excavation methods, provide the complex with robust resistance against liquefaction and seismic activity.

To protect against storm surges, a common threat in coastal areas, the complex boasts a robust seawall. This seawall, standing 4.5 meters higher than the Mean Lower Low Water (MLLW) mark, is further reinforced by a wave return feature. This inverted structure deflects high waves back towards the sea, minimizing their impact on the complex. A network of drainage channels further enhances flood prevention during storm surges. 

These features were instrumental in protecting the complex during Typhoon Pedring (international name Nesat) in 2011, as well as in all succeeding severe weather disturbances this year, where the MOA Complex emerged largely unscathed while helping nearby areas avoid being inundated by prolonged deep flooding.

The wave return feature redirects water back into the bay, providing protection from high waves

The complex's resilience extends beyond its foundation. The main road and all structures are elevated significantly above the National Building Code requirements, further minimizing the risk of flooding. Buildings are equipped with Earthquake Recording Instruments (ERI) that monitor seismic activity and provide valuable data for disaster preparedness. 

The Mall of Asia (MOA) Complex higher seawall and elevation prevent damage to the structure from rising sea levels. (Inset) In addition, the drainage channels along the MOA Complex are wide and deep enough to fit two buses side by side, helping prevent flooding from storm surges

The structural integrity of the buildings themselves is also paramount. The roof deck, for instance, is designed to withstand substantial loads, ensuring it can serve as a safe refuge during emergencies. The exterior façade is concrete masonry walls with Exterior Insulation Finishing Systems (EIFS), designed to withstand wind speeds of up to 270 kph and provide excellent insulation. This commitment to safety transforms SM Supermalls like the SM MOA into havens for the community during times of crisis.

SM Prime's dedication to disaster resilience is not merely a response to potential threats; it is a proactive strategy integrated into the DNA of all its business operations.  The company automatically allocates a significant portion of its capital expenditure to disaster resilience research and construction, recognizing that investing in safety is an investment in the future.

SM Prime's longstanding reputation as a responsible property developer is built not only on its contributions to the country’s economic growth and the creation of dynamic lifestyle destinations, but also on its unwavering commitment to protecting the lives and livelihoods of the communities it serves. The MOA Complex stands as a powerful symbol of this commitment, a beacon of resilience in the face of natural adversity.